East Lismore Bowling Club’s Christmas campaign
A community club competing for the Christmas trade, and the campaign that got it record numbers through the doors.
Marketing · East Lismore Bowling Club
A Christmas campaign that brought record numbers through the doors
A community club competing for the Christmas trade with little more than posters and word of mouth.
We planned and produced a full Christmas campaign: screen artwork, social content and in-venue promotion, all scheduled through PixelSuite so the right message ran at the right time.
“A Christmas campaign that got us record numbers through the doors.”
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Marketing · East Lismore Bowling Club
The Big Catch: 46% more members fully connected in two months
- The problem
- Too few members were fully signed up across the app, the mobile list and the email list, so member comms were hard to land.
- What we did
- A campaign built around a prize worth chasing: 15 bonus draws to win a boat for downloading the app, updating details and swiping a card on any CUB product.
Fully signed-up members went from 154 to 225 in two months: 46% more.
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Every sub-club running its own raffle, on one system
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- What we did
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“So simple to use that all our sub-clubs love running their weekly raffles.” · Ryan Clarke, General Manager
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Marketing · Ballina RSL
Sharing the community work a club quietly does
- The problem
- A club doing genuine community work that its own community rarely heard about.
- What we did
- Ongoing videography and PR support, plus commemorative screen content, including the club’s ANZAC Day schedule across every display.
“They’ve helped us share the heart of Ballina RSL through videography and PR support.” · Claire Tyson
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Caidence · CMA Charity Golf Day
A whole charity golf day, on a kiosk and in every player’s pocket
- The event
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- One build, two form factors: a portrait touch kiosk in the clubhouse, and an installable phone app players scan straight off the kiosk.
Works offline, and an attract reel honours all nineteen hole sponsors.
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Tell us what's not working, from member comms to screens, raffles or the story your community never hears, and we'll show you how we'd fix it.